Beneath the Covers: Best Marketing Strategies of 2022
It’s one thing to write a great book. It’s a different challenge to get people to buy it. This event gives a glimpse of creative book marketing with some of the industry professionals shortlisted for the British Book Award. Join founders of Edinburgh indie publisher 404 Ink, Heather McDaid and Laura Jones, to discuss their Inklings series, alongside Faber’s Jess Kim and Niriksha Bharadia, the marketers behind Sally Rooney’s latest hit. Chaired by Jenny Fry, Associate Publisher & Commercial Director at Canongate.
Book Festival News
Our response to today's statement from Fossil Free BooksWednesday 15 May
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Allan Little, Sheena McDonald & Gail Robinson at the Edinburgh International Book Festival
Heather McDaid & Nicola Sturgeon with Elif Shafak (2017 Event)
Bonnie Greer (2014 event)
Closing Night: A Case For Hope
Adam Farrer & Jon Ransom: Washed Up on the East Coast
Claudia Rankine: 'Words Are Out of Order'
Anne Enright with Vicky Featherstone: Mothers and Daughters
Tracey Thorn: Music, Memories, and the Blue Moon Rose
Jeremy Atherton Lin: Coming Out, Going Out
Interview - John Burnside & Jon Kalmar Stefansson (2015)